Trying to build up your business and your brand voice takes a lot of work, we’re going to show you some reasons why you need a social media strategy for 2020. Having a presence on social media can provide a…
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What Is A/B Testing? A/B testing can also be known as split testing or bucket testing (lesser used). These three terms are thrown around interchangeably but all hold the same meaning. In short, AB testing is a way to compare…
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Social Media Accessibility: A How-To Guide Social media accessibility is increasingly important as more and more businesses are including online platforms such as Facebook, Twitter and Instagram as part of their marketing strategies. It’s important to keep in mind that…
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